The NHS if - Communicating integrated care in the NHS

What if the NHS

What if people could access same-day GP appointments? What if your GP practice had people there that could hook you up with non-medical ways of feeling better and quickly? What if there were no queuing ambulances at hospitals & people dying on trolleys waiting outside A&E? I stumbled across this amazingly well-written essay by a Read More

Giving - Charity Marketing - Courtyard Marketing

The Art of Giving

Stuff the needy masses! Don’t give those peasants your hard-earned money! Please don’t throw stuff yet – there’s a point to this…stay with me. That’s exactly what your seemingly fair but ferociously-calculated brain is telling you every time you see an ad for Water Aid or charities helping thousands of poor, hungry children. Horrid eh? Neuroscience Read More